THE first entry in The Length of Britain Challenge sets off this weekend.
Ken Fowler, a 51-year-old air traffic controller who lives near Bournemouth, will be sailing in a racing dinghy from Land’s End on Sunday on hhis way to John O'Groats.
Gordon Ritchie of Gordon Ritchie Marketing, whose company helped organise the event, said: “We tested the concept in December 2015 with Sean Conway. Ken will be making the trip in a very small racing dinghy with a back up team travelling by land. He is also raising £50,000 for Cancer Research UK and is giving up his annual leave to complete the journey.”
A yacht called Maverick, which is the fastest under 50ft monohill yacht in the world, will also be taking part ion the challenge.
“We are now inundated with enquiries to race the route due to our focused marketing system that is all going according to plan,” added Mr Ritchie.